Telecom service provider, Aircel has partnered ibibo. com to offer social gaming on mobile phones for the first time in the country.
The popular game “Great Indian Parking Wars” from Ibibo will now be offered on the Aircel Pocket Internet. India’s fifth largest GSM mobile service provider plans to add many more games to the offering soon.
The users will either require an ibibo. com ID or can access the games through facebook connect. The users can only access the game through WAP-enabled handsets. The offering also brings the micro-transactions to mobile phones where users can purchase virtual items in the games and pay through the service provider.
Mr. Gurdeep Singh, COO, Aircel said, “With first Social Gaming on your Mobile Phones the intent is to drive innovation at the convergence of Games and Social Platforms while you are on the move. It is our endeavor to offer our consumers exciting and engaging opportunities such as gaming and staying socially connected anytime, anywhere.”
The Great Indian Parking wars game allows users to connect to their friends and purchase icons, manage parking, issue wrong parking fines and other such activities. The game has been popular over the internet as it does not require any download and is free to play.
Aircel a joint venture between Maxis Communications Berhad of Malaysia and Sindya Securities & Investments Private Limited and has a subscriber base of more than 36 million users.