“Paid News”-A Big Problem in Media

media-sectorThe foundations of the Journalism seem to have been shaken. The nuisance of "paid news" is increasing in media which fears The Editors Guild of India, the body which represents the media editors of the country, and has expressed its seriousness over this issue.

An Ethics commission would be soon brought into action to stop this hurtful practice. The Ethics committee would draft a code of conduct. It would be headed by T N Ninan, editor of financial daily Business Standard. Many top level editors would be a part of this committee. The code of conduct would contain all DOs and DON'Ts on the issue.

"Our big focus will be on disclosures. We intend to create an environment that puts moral pressure on editors and news organizations to come clean on paid deals, be they from the advertisers or political entities", said Guild president Rajdeep Sardesai.

The irresponsible acts by a few media organizations and journalists have been discrediting the entire media of the country. For this, publishers, editors and journalists of media would have to fight standing united together.

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